Tesla is an American electric vehicle and clean energy company based in Palo Alto, California, United States. Tesla designs and manufactures electric cars, battery energy storage from home to grid-scale, solar panels and solar roof tiles, and related products and services
Founded in July 2003 by Martin Eberhar and Marc Tarpenning as Tesla Motors, the company's name is a tribute to inventor and electrical engineer Nikola Tesla. In February 2004, via a US$6.5 million investment, X.com co-founder Elon Musk became the largest shareholder of the company and its chairman. He has served as CEO since 2008
Tesla began production of its first car model, the Roadster, in 2009. This was followed by the Tesla Model S sedan in 2012, the Tesla Model X SUV in 2015, the Tesla Model 3 sedan in 2017, and the Tesla Model Y crossover in 2020. The Tesla Model 3 is the all-time best-selling plug-in electric car worldwide, and, in June 2021, became the first electric car to sell 1 million units globally.Tesla began production of its first car model, the Roadster, in 2009. This was followed by the Tesla Model S sedan in 2012, the Tesla Model X SUV in 2015, the Tesla Model 3 sedan in 2017, and the Tesla Model Y crossover in 2020. The Tesla Model 3 is the all-time best-selling plug-in electric car worldwide, and, in June 2021, became the first electric car to sell 1 million units globally.
At the time of Tesla's founding in 2003, electric vehicles were very expensive. In 2006, Elon Musk stated that Tesla's strategy was to first produce high-price, low volume vehicles, such as sports cars, for which customers are less sensitive to price. This would allow them to progressively bring down the cost of batteries, which in turn would allow them to offer cheaper and higher volume cars. Tesla's first vehicle, the Roadster, was low-volume (less than 2,500 were produced) and priced at over $100,000. The next models, the Model S and Model X, are more affordable but still luxury vehicles. The most recent models, the Model 3 and the Model Y, are priced still lower, and aimed at a higher volume market, selling over 100,000 vehicles each quarter.
Tesla's global vehicle sales were 499,550 units in 2020, a 35.8% increase over the previous year. In October 2021, Tesla's market capitalization reached US$1 trillion, the sixth company to do so in U.S. history.
"The first step is to establish that something is possible; then probability will occur” "Persistence is very important. You should not give up unless you are forced to give up."
- BY MADAN PRAKASH NOV 13